Service Provider

Service Providers Online Marketing

Savvy local service providers turn to online marketing for lead generation. Search engines continue to be the biggest lead generation tool. How does your site perform with local search?

The News-Gazette Digital Advantage helps service oriented businesses improve their online footprint. We help by improving your site's search engine visibility. We can target any local market, regardless of saturation, and help transform the site for the best possible results. Our approach is simple. We leverage our powerful and trusted News-Gazette.com website to improve your site's visibility.

As a service provider, you know how important it is for customers to find you wherever they're looking. Our service ensures the major, notable websites have your information. We use our relationship with top-tier data providers to ensure your business information shows in dozens of key web properties across the web. Each of those listings also improves your site's performance with search engines.

It doesn't take a study to know that friends and family recommend businesses to one another. The social web makes that type of recommendation so much simpler too. Wouldn't you like to be a part of that conversation?

Review sites make the web impossible to ignore. Customers may not always be forgiving when leaving an anonymous review on a popular site. How do you deal with that? And isn't it embarrassing when customers are the ones to tell you about poor reviews? Wouldn't you like to know ahead of time so you could respond? The software tools you receive as part of the Digital Advantage weave together the mentions of your business from across the web. You'll never be blindsided by a poor review or astounded by the number of five star reviews your business receives again. It'll be at your fingertips whenever you want it.

Digital Advantage Benefits for Service Providers

  • Hear what your customers have to say
  • Position your site favorably for key search terms
  • Ensure your contact and business information are always up-to-date
  • Include your business in notable online websites

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Google estimates more than 20% of all searches have a local component to them.

75% of internet users in the area are aware of The News-Gazette website.

76% of individuals use the internet each day, according to a PEW Research poll.

59% of all internet users in the area make use of online media.

80% of users accessed the internet in the past 24 hours.

½ of the total U.S. Internet audience visits a social networking site in a given day.